Bren New York Cosmetics

Eye Shadow Tips and Tricks and Frequently Asked Questions

Tips and Advice: Eye Shadow

1. Coordinate your eyeshadow to go with your eye and hair color rather than the color of your clothes. Eyeshadow is not intended to match your wardrobe colors.

2. Decide ahead if you want to use one, two, or three different eyeshadow colors at once. The colors should get progressively lighter going from the lid to the brow bone.

3. Choose your main color (the color you want to stand out the most) and use short strokes to cover your whole eyelid. Apply just enough pressure to lay the color down without caking it onto your lids. Be especially careful not get too close to the crease or your eyebrows. Apply a lighter eyeshadow color above your primary color and below your eyebrow. You should be able to cover the entire area in one sweep.

4. For blue eyes and blond hair the best looking eyeshadow colors are violets and lavenders. Use the violet on the lid and in the crease of the eyelid. Use the lighter color lavender above the crease to the eyebrow bone. Soft browns and tans with sandy or pink/lavender undertones also look very good with blue eyes.   To enhance Blue Eyes to bring out the blue in your eyes you can also wear greens, browns, or bronze colors. The blue will shine through.

5. Wear khaki and brown shades with yellow undertones for green eyes.

6. Accent dark brown and black eyes with brown and charcoal shadows.

7. Correcting a Mistake If you try a new color pattern on your eyes and you can´t imagine going out with it looking that way there is a way to correct it without taking off all your makeup. All you need to do is dip a cotton swab in your liquid eye makeup remover and very gently take off your eye makeup with the swab. Take your time and use as many swabs as necessary (it may take several). This also is great for taking off your eyeliner at the end of the day. A cotton swab allows you to be more precise in the area you are working with.

8. Frost or matte? The frosted shadows might have looked good when you were twenty, but if you´ve developed even a hint of wrinkles around the eyes, drop the frosts. Use a tiny bit of matte in a neutral color. Frosts only highlight the tops of the wrinkles, making them stand out more and become more noticeable.

9. Even Eyeshadow Base Before you apply your eyeshadow, take a translucent loose powder and brush it over your eyelid area. It will help the colors appear more vibrant!

10. Close set eyes To make your close set eyes appear not so close apply your darker eyeshadow on the outer portion of your eye. Bring your lighter shadow near your nose. This will give the illusion of your eyes being set further apart.

11. Far set eyes To make your eyes appear closer set, apply your darker shadow towards your nose and use lighter shades on the outer portion of your eye. This gives the illusion that your eyes are closer set.  

12. Tips for Younger Looking Eyes When applying eye makeup to make your eyes look younger, first apply a little eye cream on the brow bone and under the eye to reduce fine lines. Dab on a skin tone-matching concealer. Line the eye with white pencil beneath the lash line for larger, brighter eyes. If your eyes look crepey, stay away from bright colors. Soft-colored eye cosmetics are more flattering and less aging.

13. Tip: Eye Makeup for Hooded Eyes Eye makeup tips for hooded eyes: a heavy eye with very little lid showing. Create a shadow above the crease using a little eye shadow and a soft brush. Work a dark shade (brown) onto the brow bone area and continue up toward the brow. The shadow seems to lift the heavy eye.

14. Over 30 Eye Makeup no-no´s Very few women over thirty look their best in frosted shadows. That doesn´t mean you can´t use a color with shine just avoid frosted. Frosted shadow has a tendency to expose lines and age your face. 

15.  Tip: Creating Smokey Eye Makeup When applying eye makeup for a smoky eye, work a small amount of taupe shadow or a mixture of gray and brown eye cosmetics into the crease. Continue until the area is well defined and the eye makeup well blended. Sweep the same color eye makeup around the corner and beneath the lashes. Taper off near the inside of the eye. Smudge eyeliner deeply into the lashes. You can try completely surrounding your eyes with liner but if they appear tiny the outer corners of top and bottom might be all you need. Use several coats of mascara.

FAQ - Many of the Questions are Answered Above ...

Hi, I have golden blonde hair, dark blue eyes and i have fair skin. I where black mascara and eyeliner. I also where brown/gold eyeshadows, but my eyes never seem to pop. What should I where? Thanks K.

People with blue eyes look best in shades of the following colors:

Eye Shadow Trios

Try using a cream or cream/pink color for your second eyeshadow color instead of gold. You may find that you prefer these results better than your gold eyeshadow color.